Like most working professionals in the U.S.A., we worry quite a bit about outsourcing and the effect of the global economy on our jobs. To this end, we were really interested in a recent bit of research on the effect of the global market on wine consumers.
It turns out that the Top100 wines, as […]
Wine Globalization means better prices and better selection
June 23rd, 2008 · No Comments
Tags: Wine industry · globalization · prices
9 liters of wine per American adult
June 3rd, 2008 · No Comments
The economy might slowing, but it doesn’t seem to be slowing down wine consumption in the USA. The United States is now the second largest wine market in the world, recently surpassing Italy but still behind France. My liver not withstanding, we still lag in per capita consumption.
All this care of a recent […]
Tags: Wine industry · marketing · wine clubs
Illinois and Pennsylvania - two states putting the screw back in corkscrew
May 23rd, 2008 · No Comments
I have been hiding under a rock for some time, so I somehow missed the controversy about Illinois banning wine shipments from out-of-state retailers. Fortunately, I happened upon At First Glass, a great wine blog, that blogged about the issue.
I’m sorry to hear that Illinois has joined the nightmare that I have found myself […]
Tags: Wine industry · shipping
Biscuits from the other Champagne
April 28th, 2008 · No Comments
Following up on our previous entry about the on-going “Champagne” controversy, we spotted another news items in the NY Times.
A biscuit maker in Champagne, Switzerland is being forced to cease using the brand name (”de Champagne”) his family has been marketing since the 1930s. In exchange for landing rights for SwissAir - a […]
Tags: Wine industry · champagne
Wine marketing - pitching swill?
March 24th, 2008 · No Comments
Can good marketing make even a lousy product a hit? Will good marketing for wine mean that we will all eventually be drinking swill?
We’ve been thinking about this ever since the research from Stanford & CalTech came out that shows that people enjoy wine more when they pay a higher price for it. […]
Tags: PalatePrint · Robert Parker · Wine industry · marketing
